When it comes to business signage, you don’t want to leave anything to chance. Signs are fundamental to catching customers’ eyes, drawing them into your store and communicating what you stand for as a brand. That’s why a professional custom-designed sign is a game-changer for local advertising.
The best signage designs balance professionalism with personality, conveying your products and services in ways that make them memorable. The right color, font and contrast will elevate your design while staying true to your branding aesthetic. High-contrast kerning is also easy on the eyes and ensures your text can be read from a distance. Using a G7 Master Qualified large format printer to deliver CMYK colors with accuracy within 95% of Pantone standards will also ensure your commercial signs are eye-catching and ADA-compliant.
Signs are more than just marketing tools, they’re also a critical part of your building or complex’s wayfinding system. They help visitors and guests find their way around, ensuring your staff and customers get to where they need to go and that all of your facilities are properly labeled. This type of signage includes interior directional and wayfinding signs, reception area and lobbies, parking signs and even warning or safety signage.
A branded signage system is essential to creating an inviting and welcoming customer experience, especially in retail stores or restaurants that want to encourage passersby to stop in on impulse. Outdoor business signs are a great way to do that, and they can be used as directional or promotional signage to help drive traffic and increase foot traffic.
Indoor directional and wayfinding signs can be as crucial to your business as any exterior signage, ensuring all of your employees and customers know how to navigate your facility. These types of signs can include things like wall graphics, floor graphics and dimensional lettering, all of which can be crafted with your branding in mind.
Monument and pylon signs are another form of outdoor signage that’s ideal for directing traffic or helping customers and clients find specific locations in your facility or on a busy street. These backlit signs are highly visible, allowing them to be seen at night or in inclement weather.
Pole banners are those friendly greetings you see on light poles in small towns, displaying seasonal or welcome messages that help your customers feel at home. Often made from 13-oz or 18-oz durable vinyl, these vinyl banners are printed in full CMYK color to help you make your brand pop. If you need a custom sign in Corpus Christi visit https://www.signcompanycorpuschristi.com/.